Testing Your Email Marketing
Posted by admin on November 19th, 2008
Testing is a critical component of success in any email marketers arsenal. When we work with clients in the area of testing at SubscriberMail, we help them identify what is it they are trying to accomplish (greater click rates, more conversions, etc), and then we isolate the elements in the message that will hate the most impact on their goals and start experimenting. This Email Marketing Minute provides some insight into this simple, yet powerful process.
