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Email Marketing Minute: Geographic Segmentation

Posted by George Palatine on May 28th, 2009

Find out how geo segmentation can help focus your message and increase the relevancy to your recipient’s based on their location in this all new Email Marketing Minute.

Download the whitepaper on Geographic Segmentation

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3 Responses to “Email Marketing Minute: Geographic Segmentation”

  1. Forest Bronzan says:
    May 28, 2009 at 11:02 am

    Nice overview of geo-segmentation! Relevance is indeed key. Too many companies don’t take advantage of the tools available with the email channel.

    I had a recent post about American Advantage using dynamic content and geo-seg to provide some highly relevant restaurant recommendations: http://email-marketing-strategies.com/2009/04/12/dynamic-email-content-american-airlines/

    Cheers,
    Forest

  2. George Palatine says:
    May 29, 2009 at 6:43 am

    Forest,

    That is a nice example of geographic segmentation in action. Thanks for your comment.

    Regards,
    George

  3. Finding the Time for Email Marketing Segmentation | Digital Spin - by SubscriberMail says:
    June 2, 2009 at 8:28 am

    [...] Email Marketing Minute: Geographic Segmentation [...]

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