<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Digital Spin by SubscriberMail &#187; Relevant email marketing</title>
	<atom:link href="http://blog.subscribermail.com/tags/relevant-email-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.subscribermail.com</link>
	<description>Your source for email marketing best practices, digital marketing and social media strategy.</description>
	<lastBuildDate>Thu, 11 Feb 2010 21:28:06 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.4</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Avoid the Subject Line Rut</title>
		<link>http://blog.subscribermail.com/2009/10/28/avoid-the-subject-line-rut/</link>
		<comments>http://blog.subscribermail.com/2009/10/28/avoid-the-subject-line-rut/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 14:23:18 +0000</pubDate>
		<dc:creator>Dave McCue</dc:creator>
				<category><![CDATA[Email Marketing Best Practices]]></category>
		<category><![CDATA[Email best practices]]></category>
		<category><![CDATA[Email Subject Lines]]></category>
		<category><![CDATA[Relevant email marketing]]></category>

		<guid isPermaLink="false">http://blog.subscribermail.com/?p=2095</guid>
		<description><![CDATA[As email recipients quickly scan their inboxes, seeing the right offer or incentive can lead them to pause just long enough to give your message a chance at being successful. It may seem strange to think about, but that split-second pause is a tremendous victory for your campaign.
The content most likely to catch recipients&#8217; interests [...]]]></description>
		<wfw:commentRss>http://blog.subscribermail.com/2009/10/28/avoid-the-subject-line-rut/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Birthday Specials From the Email World</title>
		<link>http://blog.subscribermail.com/2009/07/24/review-email-marketing-birthday-specials/</link>
		<comments>http://blog.subscribermail.com/2009/07/24/review-email-marketing-birthday-specials/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 17:55:20 +0000</pubDate>
		<dc:creator>Dave McCue</dc:creator>
				<category><![CDATA[Email Marketing Reviews]]></category>
		<category><![CDATA[Email personalization]]></category>
		<category><![CDATA[Email review]]></category>
		<category><![CDATA[Relevant email marketing]]></category>

		<guid isPermaLink="false">http://blog.subscribermail.com/?p=1602</guid>
		<description><![CDATA[My approach to saving money has changed drastically as the economy has entered into its current recession, and my recent birthday provided further evidence that I&#8217;m becoming a Grade-A tightwad. As the big day approached, rather than plan a party, I consulted my email inbox in an effort to unearth the best birthday deals I [...]]]></description>
		<wfw:commentRss>http://blog.subscribermail.com/2009/07/24/review-email-marketing-birthday-specials/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Email Marketing Minute: Email Is Fun, But It Shouldn&#8217;t Be A Blast</title>
		<link>http://blog.subscribermail.com/2009/05/21/email-marketing-minute-email-is-fun-but-it-shouldnt-be-a-blast/</link>
		<comments>http://blog.subscribermail.com/2009/05/21/email-marketing-minute-email-is-fun-but-it-shouldnt-be-a-blast/#comments</comments>
		<pubDate>Thu, 21 May 2009 15:20:17 +0000</pubDate>
		<dc:creator>Dave McCue</dc:creator>
				<category><![CDATA[Email Marketing Video]]></category>
		<category><![CDATA[Email best practices]]></category>
		<category><![CDATA[Relevant email marketing]]></category>

		<guid isPermaLink="false">http://blog.subscribermail.com/?p=1296</guid>
		<description><![CDATA[
Do you know your email marketing priority? Are you blasting out messages, or sending more personalized and targeted emails? Watch the latest Email Marketing Minute and see if you have the right email priorities!

 Tweet This Post]]></description>
		<wfw:commentRss>http://blog.subscribermail.com/2009/05/21/email-marketing-minute-email-is-fun-but-it-shouldnt-be-a-blast/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Don’t abandon relationship building</title>
		<link>http://blog.subscribermail.com/2009/04/20/don%e2%80%99t-abandon-relationship-building/</link>
		<comments>http://blog.subscribermail.com/2009/04/20/don%e2%80%99t-abandon-relationship-building/#comments</comments>
		<pubDate>Mon, 20 Apr 2009 15:10:45 +0000</pubDate>
		<dc:creator>Nic Winters</dc:creator>
				<category><![CDATA[Email Marketing Best Practices]]></category>
		<category><![CDATA[email strategy]]></category>
		<category><![CDATA[Relationship Building]]></category>
		<category><![CDATA[Relevant email marketing]]></category>

		<guid isPermaLink="false">http://blog.subscribermail.com/?p=1099</guid>
		<description><![CDATA[With today’s economy bearing down on marketing budgets around the country, many marketers are turning to email marketing to maximize the ROI for their marketing buck.


As marketers begin to feel more heat on their email marketing strategies, it is easy to begin considering weeding out email campaigns that don’t directly generate sales. However, in this [...]]]></description>
		<wfw:commentRss>http://blog.subscribermail.com/2009/04/20/don%e2%80%99t-abandon-relationship-building/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Retouch Efforts See Positive Results</title>
		<link>http://blog.subscribermail.com/2009/04/13/retouch-efforts-see-positive-results/</link>
		<comments>http://blog.subscribermail.com/2009/04/13/retouch-efforts-see-positive-results/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 17:23:05 +0000</pubDate>
		<dc:creator>Bill Leming</dc:creator>
				<category><![CDATA[Email Marketing Strategy]]></category>
		<category><![CDATA[Email testing]]></category>
		<category><![CDATA[Relevant email marketing]]></category>

		<guid isPermaLink="false">http://blog.subscribermail.com/?p=1066</guid>
		<description><![CDATA[Several weeks ago I wrote about specific retouch strategies and their potential effectiveness in driving revenues.  Since that time we’ve had a real-world opportunity to test retouch efforts to recipients who neither opened nor clicked on the initial promotional offer.    While the objective of the initial effort was to capture more [...]]]></description>
		<wfw:commentRss>http://blog.subscribermail.com/2009/04/13/retouch-efforts-see-positive-results/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Emerging From a Cold Email Winter</title>
		<link>http://blog.subscribermail.com/2009/03/30/emerging-from-a-cold-email-winter/</link>
		<comments>http://blog.subscribermail.com/2009/03/30/emerging-from-a-cold-email-winter/#comments</comments>
		<pubDate>Mon, 30 Mar 2009 15:03:31 +0000</pubDate>
		<dc:creator>Bill Leming</dc:creator>
				<category><![CDATA[Email Marketing Strategy]]></category>
		<category><![CDATA[Technology Events]]></category>
		<category><![CDATA[Effective Email Strategy]]></category>
		<category><![CDATA[Email Marketing Best Practices]]></category>
		<category><![CDATA[Relevant email marketing]]></category>

		<guid isPermaLink="false">http://blog.subscribermail.com/?p=939</guid>
		<description><![CDATA[Despite significant layoffs, budget cuts, hiring freezes, bonus cuts and all sorts of creative cost-containment measures, more and more clients from many diverse sectors are continuing to experience disappointing earnings.  That, in turn, has unfortunately added fuel to even more layoffs; more pay cuts, more unpaid furloughs and fewer perks, not to mention the [...]]]></description>
		<wfw:commentRss>http://blog.subscribermail.com/2009/03/30/emerging-from-a-cold-email-winter/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Personalization in Email</title>
		<link>http://blog.subscribermail.com/2008/11/19/email-marketing-minute-personalization/</link>
		<comments>http://blog.subscribermail.com/2008/11/19/email-marketing-minute-personalization/#comments</comments>
		<pubDate>Wed, 19 Nov 2008 21:58:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Email Marketing Video]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Email personalization]]></category>
		<category><![CDATA[Relevant email marketing]]></category>
		<category><![CDATA[Targeted email marketing]]></category>

		<guid isPermaLink="false">http://wordpress.glynch.dev.subscribermail.com/?p=3</guid>
		<description><![CDATA[Email Marketing Minute &#8211; PersonalizationThe opt-in form is a critical component of your email marketing program&#8217;s success.  At SubscriberMail, we work closely with clients to ensure that the form they create does not gather to much information.  Doing so drives down the number of opt-in&#8217;s.  This Email Marketing Minute presents an easy-to-use formula to calculate [...]]]></description>
		<wfw:commentRss>http://blog.subscribermail.com/2008/11/19/email-marketing-minute-personalization/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
